State Farm | Scary Right
State Farm | Scary Right
State Farm is here to help life go right, even on the scariest night of the year...So when State Farm asks you to revive 'Jake from State Farm' without using Jake from State Farm, we created the highest engaging content State Farm has ever posted on Social media, with posters garnering over 15-million impressions and two spots with 5-million+ views.
SOCIAL
To generate excitement for Halloween and our Here To Help spots, we created a series of Horror Movie Classic-inspired posters. The posts alone turned out to be the most successful social campaign State Farm had to date.
